Hamilton Wax Co.
Design Director
Hamilton Wax Co. is a handmade home fragrance brand located in Lancaster, PA. This brand is my after hours, midnight oil burning, hands-on creative outlet. I set out to create an approachable, beautifully packaged product for every home.
As my passion project, I’ve been able to pour my heart into every creative piece of the brand, from the brand guides, to art direction of photoshoots, packaging, email campaigns, paid and organic social, and everything in between.
Photoshoot Art Direction I curated this mood board for an upcoming behind the scenes themed shoot for Hamilton Wax Co. While on set I helped art direct alongside my stylist and photographer, Liz. With a strategic shot list in hand, we navigated the set to bring my creative vision to life with seamless execution and captivating storytelling.
All photography by Jeff and Liz Frandsen unless otherwise stated.